Aý Mähri Individual Enterprise presented its products at the international fashion fair in Istanbul.
Handicrafts of the Turkmen craftswomen of the Aý Mähri enterprise were exhibited at LeShow Istanbul 2020 International Leather and Fashion Fair, held in Istanbul from January 16 to 18 this year.
Nurjahan Tachmyradova, the founder of the company, noted that the products presented at the exhibition aroused great interest among visitors.
“Handbags, clothes with a national decor, jewelry, belts made of national fabrics and other handicrafts under the brand name Aý Mähri (AÝM) impressed the visitors of the exhibition,” Tachmyradova said.
Within the framework of the event, the attendees discussed issues of partnership and development of cooperation at bilateral meetings. Representatives of the Russian, Turkish, Albanian fashion industry expressed their interest in the Turkmen products and held cooperation talks with Turkmen producer.
Turkmen brand AÝM, a producer of women's dresses in national style and various accessories, also showcased its products in Paris in October last year.
Nurjahan Tachmyradova was awarded the title of Woman of the Year - 2019 for her success in entrepreneurship in March last year.
The international exhibition LeShow has a rich history and is held in different countries. This event brings together professional manufacturers, retail fashion stores, designers, and consumers of leather goods from different parts of the world.